Germany Maymester PR Campaign

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During my time at the University of South Carolina, I collaborated with a dedicated team to execute a successful public relations campaign promoting a Maymester trip to Germany. Our campaign aimed to highlight the unique cultural and educational experiences the trip offered. We leveraged a multi-channel strategy, utilizing social media platforms, email newsletters, and campus events to reach our target audience. Through engaging content, including testimonials from past participants, captivating visuals of German landmarks, and informative Q&A sessions, we generated significant interest and boosted enrollment for the program. This experience honed my skills in teamwork, strategic planning, and cross-platform communication.
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