Social Media Audit

Info
This social media audit is a comprehensive plan designed to effectively market the New York Jets on social media for the upcoming season. This audit involved a thorough evaluation of the team's social media presence and website. It taught me how to develop a strategic plan to enhance a company's online promotion and marketing efforts. The audit provides an in-depth analysis of the New York Jets' website and social media platforms, along with a robust plan to boost fan engagement through improved storytelling and brand promotion. Key elements of the plan include methods to track engagement analytics, strategies for promotional giveaways and contests, and recommendations for optimizing content output across their website and social media channels. This project demonstrated my ability to craft a detailed and actionable social media marketing strategy.
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- Category Social Media Audit